Brogle is a German authorized watch and jewelry retailer with roots dating to 1945. Shop authentic new watches online or visit the Stuttgart store for personal advice, worldwide insured delivery, financing and in-house watch service.
Brogle is a German luxury watch and jewelry retailer with roots dating back to 1945. The business developed through several generations of the Brogle tradition and launched its online shop in 2012, combining traditional jeweler service with modern e-commerce.
Today, the business operates as Brogle Selection Europe GmbH and continues the established Brogle retail brand. Its current strategy combines a curated portfolio of watches, jewelry, diamonds and accessories with personal consultation, online shopping and specialist after-sales services.
Brogle is an official authorized dealer for the watch brands it sells through its authorized portfolio. This means eligible new watches come through official manufacturer channels and include the applicable manufacturer warranty rather than a grey-market retailer warranty.
Customers can shop online, request an individual price offer, contact a personal advisor or visit the Brogle store in Stuttgart. The company also operates its own goldsmith and master watchmaking workshops.
Brogle carries men’s and women’s watches from established Swiss, German and Japanese manufacturers. The assortment ranges from accessible quartz, solar and everyday watches to mechanical luxury watches and high-end complications.
Current watch brands include Baume & Mercier, Chopard, Franck Muller, Frederique Constant, Maurice Lacroix, Porsche Design, Seiko, Citizen, Casio, Rado, Longines, IWC Schaffhausen and other manufacturers depending on current inventory.
Shoppers can browse automatic watches, hand-wound watches, quartz watches, solar watches, dive watches, pilot watches, chronographs, sports watches, dress watches, diamond watches and selected limited editions.
Brogle also sells fine jewelry, diamonds, engagement rings, wedding rings, accessories and its own Brogle Selection jewelry collections.
The company announced an expansion into Certified Pre-Owned watches and jewelry as part of its 2026 development strategy. Because this area is still being expanded, shoppers looking specifically for pre-owned watches should confirm current availability directly with Brogle.
Brogle offers free insured worldwide shipping. The retailer assumes the shipping risk for loss or damage while the order is in transit.
German orders with a value of up to €5,000 are generally shipped by DHL. Higher-value purchases may be delivered using specialized insured value transport, with delivery arrangements coordinated directly with the customer.
For purchases of €10,000 or more, Brogle offers a VIP delivery service that allows eligible customers to arrange a preferred delivery location and time, including locations such as an office, airport or other agreed meeting point.
For deliveries outside the European Union, Brogle issues the invoice without the German 19% VAT. The retailer handles the export customs declaration, while the customer pays the applicable import VAT, customs duties and destination-country charges.
International billing and shipping addresses generally need to match for direct export orders. Customers who collect in Germany and later export the item can use Brogle’s export-document process to request a refund of German VAT after customs validation.
Brogle provides a 14-day statutory withdrawal period for eligible consumer purchases. Customers can notify the retailer of their decision to withdraw by email, telephone or another clear statement without giving a reason.
After exercising the right of withdrawal, the customer must return the merchandise within the required legal period. Returned products should remain in the condition received, with security tags, packaging and accessories intact.
The customer is responsible for the return shipping cost and must return the item using the same transport company that originally delivered it.
Brogle refunds the eligible purchase amount using the original payment method after the return has been received or sufficient proof of return has been provided.
Custom-made, engraved, personalized or individually modified products are generally excluded from the standard right of withdrawal.
Brogle accepts several payment methods, including Visa, Mastercard, American Express, bank transfer, Apple Pay, Google Pay and Klarna.
Customers paying by bank transfer or eligible payment on collection can receive an automatic 5% discount on selected brands. The discount is shown on qualifying product pages and in the shopping cart.
Klarna invoice payment is available for qualifying purchases between €100 and €1,500, while Klarna installment payment can be used on eligible purchases between €100 and €3,000.
Brogle also offers 0% financing through TARGOBANK for qualifying purchases between €500 and €12,000. Available terms currently include 6, 8, 12 or 24 monthly installments, subject to credit approval.
Payment and financing eligibility can vary by brand, product and customer location, so shoppers should review the available options shown at checkout.
Brogle offers several direct ways to save without relying heavily on third-party coupon websites. These include the Sale section, personal price offers, selected 5% bank-transfer discounts, the Brogle Rewards program and newsletter promotions.
Customers can request a personal price offer directly from Brogle. This can be useful for higher-value watches, special orders, older collections or products where availability and pricing require individual consultation.
The Brogle Rewards program is available to registered online customers. Shoppers currently receive one Reward for every €5 spent, and four Rewards equal €1 in account credit. Rewards are added after the withdrawal period has ended and can be applied to eligible future online purchases.
Rewards are valid for approximately three years. After all discounts and Rewards are applied, an eligible order must still meet the current minimum purchase value of €500. Selected brands and gift cards may be excluded.
Newsletter subscribers currently receive a €25 welcome voucher, redeemable on qualifying purchases from €250 and valid for 90 days.
Brogle has strong trust signals for buyers looking for authentic new watches in Germany. The business traces its retail tradition to 1945 and has operated its online shop since 2012.
Brogle presents itself as an official authorized dealer for its watch brands and guarantees authenticity through official manufacturer sourcing. Eligible new watches therefore include the applicable manufacturer warranty rather than relying solely on an independent store warranty.
The retailer operates its own qualified master watchmaking workshop. Services include battery changes, water-resistance testing, bracelet adjustment, ultrasonic cleaning, maintenance and repairs.
As an authorized retailer with direct brand relationships, Brogle can access original spare parts and coordinate manufacturer-approved service without automatically voiding the original watch warranty.
Additional trust signals include a physical Stuttgart store, personal advisors, insured worldwide shipping, secure high-value delivery, a formal 14-day withdrawal policy and direct customer support by phone and email.
Brogle sources eligible watches directly through official manufacturer channels. This gives buyers manufacturer-backed authenticity and warranty coverage rather than the store-only warranty commonly used by grey-market watch sellers.
The Brogle retail tradition dates to 1945, but the current business operates as Brogle Selection Europe GmbH. In 2026, the company announced a new ownership and corporate structure while stating that the Brogle brand, assets and established retail activity would continue.
Yes. Brogle encourages customers to contact its personal advisors about older collections, special requests and difficult-to-find products. The team can check brand availability, delivery timing and special-order options and provide an individual quotation.
Yes. Brogle currently offers free insured worldwide shipping. For direct shipments outside the European Union, the German 19% VAT is removed from the invoice, while the buyer is responsible for destination-country VAT, customs duty and other import charges.
Selected brands qualify for an automatic 5% discount when the customer pays by bank transfer or an eligible payment-on-collection method. Qualifying products display the discount on the product page or in the shopping cart.
Brogle Rewards are loyalty points earned through registered online purchases. Customers currently receive one Reward for every €5 spent, and four Rewards equal €1 of future online credit. Rewards are credited after the withdrawal period and can be combined with eligible discounts.
Yes. Brogle operates its own master watchmaking workshop. Services include battery replacement, water-resistance testing, bracelet sizing, cleaning, maintenance and repair, with access to original parts through the retailer’s brand relationships.
For purchases of €10,000 or more, Brogle offers a high-value VIP delivery service that can be coordinated for a preferred location and time. Depending on the arrangement, delivery can be made to locations such as an office, airport or other agreed meeting point.
Brogle’s main live watch assortment currently focuses on new authorized watches. The company announced Certified Pre-Owned watches as one of the categories being expanded under its 2026 strategy, so shoppers interested specifically in CPO inventory should confirm current availability with Brogle.
Yes. Brogle operates a physical store at Bärenstraße 8 in Stuttgart and offers personal appointments. Customers can contact the store in advance to confirm that a particular watch is available to view.
