London-designed fashion watches combining British heritage, Scandinavian minimalism, Japanese quartz movements, and contemporary jewelry-inspired styling.
Larsson & Jennings is a British watch and accessories brand founded in London in 2012 by Andrew Jennings. Inspired by Scandinavian design and British watch aesthetics, the brand creates fashion-focused quartz watches with clean dials, rectangular and round cases, metallic bracelets, crystal detailing, and jewelry-inspired proportions. Current collections include Boyfriend, Carré, Elevate, Lumous, Tribeca, and related Classic designs.
Larsson & Jennings is a British watch and accessories brand founded in London in 2012 by Andrew Jennings. The idea developed after Jennings visited Stockholm and became inspired by the city’s minimalist design culture.
The brand was created around a combination of British watch styling and Scandinavian minimalism. That mix remains central to Larsson & Jennings, which continues to describe its identity through the design influences of both London and Stockholm.
Larsson & Jennings watches are designed in the brand’s London studio. Production is handled through external manufacturing partners, so the watches are not presented as Made in Britain, Made in Sweden, or Swiss Made.
The current collection is focused primarily on Japanese quartz movements. These battery-powered movements provide straightforward everyday timekeeping and allow the brand to concentrate on fashion, proportions, color, and bracelet design rather than mechanical complications.
The Boyfriend has become one of the brand’s most recognizable watch families. Its rectangular case and integrated-style metal bracelet draw inspiration from vintage jewelry watches while using larger, more contemporary proportions.
Boyfriend watches are currently offered in different sizes and finishes. The Boyfriend Mini uses a compact 31mm format, while larger versions reach approximately 40mm and create a more oversized, androgynous appearance.
The Carré collection develops the rectangular theme with cleaner lines and balanced proportions. Current Boyfriend Carré watches feature 31mm cases, minimalist dials, metal bracelets, and gold, mixed-gold, or silver finishes.
The Elevate collection adds more decorative details to familiar Larsson & Jennings silhouettes. Selected models use crystal accents, pearlescent or sunray dials, Roman numerals, and polished gold-tone or mixed-metal finishes.
Lumous watches push further toward jewelry styling, using crystal-framed dials and more ornate surfaces while retaining the rectangular Boyfriend case architecture.
The Tribeca collection uses a compact 24mm square dial surrounded by a bold chain-style bracelet. Its small case and substantial bracelet create a deliberate contrast between petite watch proportions and statement jewelry styling.
Round watches also remain part of the catalog. Models such as Vivid use approximately 32mm stainless steel cases, Japanese quartz movements, mineral glass, crystal details, and 5 ATM water resistance.
Stainless steel is widely used across current cases and bracelets, often with gold-tone, rose-gold-tone, silver, or mixed-metal finishes. Depending on the collection, watches may also use mineral glass, crystal accents, leather alternatives, and different decorative dial treatments.
The current brand direction places stronger emphasis on women’s watches and jewelry-inspired design than many earlier Larsson & Jennings collections. Earlier catalogues included a broader selection of traditional round men’s watches, leather straps, Swiss movements, chronographs, and unisex minimalist designs.
Larsson & Jennings also emphasizes more responsible materials and packaging. The brand currently highlights recycled packaging, vegan materials, sustainably sourced components, and initiatives intended to reduce the environmental impact of its products and operations.
Current watches remain positioned in the accessible fashion-watch segment. Regular retail prices generally fall between approximately $219 and $279, although seasonal promotions frequently reduce individual models below those prices.
Price Range: $219 - $279
Positioning: Entry Level
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Larsson & Jennings is headquartered in London and was founded there in 2012. Its design identity combines British influences with Scandinavian minimalism inspired by Stockholm.
Larsson & Jennings was founded by Andrew Jennings in 2012 after his experience in London and inspiration from Scandinavian design during a visit to Stockholm.
Larsson & Jennings watches are designed in London and manufactured through external production partners. The brand does not currently market its watches as Made in Britain or Swiss Made.
Current Larsson & Jennings watches primarily use Japanese quartz movements.
Boyfriend is one of the brand's signature collections. It uses a rectangular case with a metal bracelet and is available in compact Mini versions as well as larger statement sizes.
Boyfriend Classic uses a cleaner vintage-inspired design, while Elevate models add more decorative details such as crystal accents, pearlescent or sunray dials, and more elaborate finishes.
Water resistance varies by model. Many current stainless-steel quartz watches are rated to 5 ATM, which is suitable for everyday splashes but not intended for serious diving.
The current collection is focused heavily on women's and jewelry-inspired watches, although the brand has historically produced unisex and men's styles as well.
Current regular retail prices generally range from approximately $219 to $279, although promotional sale prices are often lower.
Larsson & Jennings is an accessible fashion-watch brand rather than a traditional luxury watch manufacturer. Its focus is design, styling, quartz reliability, and wearable accessories rather than mechanical haute horlogerie.
